Blog: Randy's Journal

Via Aviatrix, I’ve found another interesting aviation blog: Randy’s Journal is a weblog maintained by Randy Baseler, VP Marketing for Boeing Commercial Aircraft. Obviously, the blog reflects company orthodoxy, but it at least uses direct language rather than the marketing mumbling we get in press releases. I plan on reading this one. An interesting starting point is an entry gloating about becoming Air Canada’s exclusive supplier, a massive win for Boeing (who sorely needs one right now after many losses to Airbus).

DISCLOSURE: My launch customer as an independent consultant in 1998 was Boeing Commercial Aircraft, and I did a substantial amount of work for the company as an architect of their system for producing aircraft manuals.

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